Marketing
A.A.G. will increase revenues by achieving greater brand recognition and reaching our targeted consumers. A.A.G. will develop a comprehensive marketing and sales strategy that assures optimum exposure to all golfers within the specified market.
Our marketing principals are relevant and effective. The ability to track the consumer and their current participation behavior is key to long-term success. Collecting customer data allows A.A.G. to have current information on each customer’s playing and spending patterns. A.A.G. utilizes the state of the art Ezlinks integrated tee sheet, POS, and marketing software program. The EZlinks system provides and avenue to collect data during tee time reservation, seamlessly check them in at the point of sale, and the ability to market to the customer immediately!
Our Ezlink program allows us to:
- Capture guest data
- Earn guest loyalty
- Gather email address for our email blasts
- Grow repeat business
- Increase our spending per golfer visit
A.A.G. Marketing and Media Services:
- Target Market Analysis
- Branding and Identity Development
- Customer Acquisition Programs
- Advertising Campaigns
- Internet Marketing
- Email Blasts
- Customer Retention Marketing
- Special Events
- Performance Tracking
- Customer Surveying
- Media and Public Relation Plans
- Press Release Writing
- Commercials
- Community Involvement
- Social Media
- Direct Mailing